Mission

This planet still has so many things to offer, so many beautiful and spiritual places. Visiting some of these places, spending time in nature and working for the Dutch ministry of Environment and the American Sustainability Institute constantly reminds me how fragile this planet is and how much must be done to maintain the current beauty, to restore those places harmed and to increase equity amongst its inhabitants.

Everything we do matter, even the smallest steps can make a huge difference. I will use my own work and life experience and try to increase the awareness of the crises we face, be it the food, climate or poverty crisis. By increasing awareness I hope to inspire others to get involved, to take steps, to contribute.

Vision

I see three world challenges for current and future generations:
- Global warming resulting in climate change
- Depletion of natural resources
- Loss of biodiversity including the role of food production

To face these challenges and eradicate poverty and increase equity at the same time, requires a gigantic mind-shift and policy change in all layers of society.

My vision is for every living organism to have a relationship to this Earth, which is in harmony with the environment and all its inhabitants (from ant to human). The goal is a balanced and prospering Earth for current and future generations to enjoy.

Strategy

- Provide useful information to gain knowledge about the crises we face and the reasons why to take more sustainable choices in your life;
- Take risks by trying new things and sharing my experience with you;
- Give options to act and live in a more sustainable way, to get involved;
- Share information of my work at the Sustainability Institute: a think/do thank dedicated to finding and walking the path to sustainability.